Muse and Instinct have been going viral - in the US. And I am pretty sure, it is coming to Europe too (maybe next year 🙃) But are brands prepared for it? are they ready for Agentic Commerce?
I made a short explainer to share my thoughts on this. I wonder, if YOU would be comfortable sharing your credit card details with an agent, and let it shop for you! Or do you rather have ads shown to you and cookies follow you everywhere online?
P.S: be kind, i am experimenting with the format! your feedback is welcome
Why is the next big shopper not a person?
Note · AI · Strategy2 October 20261 min read
Agentic commerce · 81-second explainer · sound on
Muse and Instinct have been going viral - in the US. And I am pretty sure, it is coming to Europe too (maybe next year 🙃)
But are brands prepared for it? are they ready for Agentic Commerce?
I made a short explainer to share my thoughts on this. I wonder, if YOU would be comfortable sharing your credit card details with an agent, and let it shop for you! Or do you rather have ads shown to you and cookies follow you everywhere online?
P.S: be kind, i am experimenting with the format! your feedback is welcome